Our Client Case Studies
Since 2002, we’ve completed more than 12,600 projects in web development, digital marketing, and eCommerce.
We can help you acquire new customers, retain existing ones and build intuitive and satisfying interactions.
Why Remove .php and .html From the End of URLs
You might have noticed that the end of your website’s URLs have .php or .html at the end of it whereas others do not. Should you remove yours? URL rewriting doesn’t actually remove the index.php but instead hides it. While your website won’t suffer leaving them on,...
SEO for Infinite Scroll Websites
Many companies that want to stay ahead of the curve online get an infinite scroll website, which can be visually appealing and great for mobile surfing but is not good for SEO. The way an infinite scroll site works is that before someone scrolls, the content below...
Google Favors Secure Sites for Search Rankings
Google put out a notice in August 2014 that their algorithms would incorporate the existence of a website security certificate to affect website rankings in their search results. It is easy to tell if a website is secure through the HTTPS (hypertext transfer protocol...
Expert Tip for Magento – Searching The Entire Magento Database
If you're trying to find a specific piece of content in the Magento database, there's usually not an easy way to search through all of the tables quickly and easily. (At least without a lot of higher-end access to the system.) You could run a shell script that...
Oops. I just made a big email marketing mistake
Ooops. I just made a big mistake and broadcast it out to (many) thousand people via email. In this case, I was moving too quickly, and mis-typed my email address that was in the FROM line of the email. I made a mistake in the domain name - the part after the @ symbol....
Customer Paradigm Review: SEO, DNS and Duplicate Content Consulting
Customer Paradigm Review Reviewed by Greg G. on March 1, 2015. Summary: "Awesome! Thanks for doing the exhaustive audit. So it sounds like things are all good now. I'm especially pleased to see the number of indexed pages drop to 25 so quickly. I don't have any more...
Boulder, Colorado in the snow…
Boulder, Colorado in the snow - Skunk Canyon Here's a photo I took while on a hike a couple of miles from the Customer Paradigm office. This is of Skunk Canyon, after some of the big snow we've been having: Click here for full, high-resolution image >> This was...
Why Doesn’t My Abandoned Cart Email Work With My One Step Checkout Extension in Magento?
We are asked this question quite a bit, so I wanted to post it here... If you're struggling to understand why your abandoned cart emails are not working, and you're also using a one step checkout process, it's because they are conflicting. It's a lot like putting a...
SEO: Competition vs. Effort
As you probably know, one of the things that we focus on here at Customer Paradigm is search engine optimization (SEO). I'm ranked on the Moz.com site (the top SEO resource blog out there) as one of the top 100 contributors, out of 350,000 contributors worldwide. One...
Snapchat Discover Changing Delivery of News Online
Snapchat is known for their temporary photos and selfies you can text to friends but with their launch of “Discover,” it’s changing the SEO game. Discover is a new way of browsing news in bite-sized formats and an easy-to-use interface that throws a curve-ball to...
Since 2002, we've completed more than 12,600 successful projects for our customers.
