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Customer Paradigm animated logo for dark backgrounds The words remain static while the left symbol draws in with CSS strokes, spins once, and quickly fades out and in before looping.

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Since 2002, we’ve completed more than 12,600 projects in web development, digital marketing, and eCommerce.

We can help you acquire new customers, retain existing ones and build intuitive and satisfying interactions.

SEO Tip #11. Avoid Industry Jargon

eLearning Series by Jeff Finkelstein 11. Avoid Industry Jargon. One of our clients, NewStripe, makes machines which paint the lines on football and baseball fields. Within the industry, the machines are known as wet line markers (or dry line markers). But customers...

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SEO Tip #9. Reverse Archeology

eLearning Series by Jeff Finkelstein 9. Reverse Archaeology Archeology, of course, is the systematic method to uncover artifacts from the past that have been buried or forgotten. One of our more famous clients is an archeologist who has been labeled a "real life...

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SEO Tip #8. Age & Experience Matter

eLearning Series by Jeff Finkelstein 8. Age & Experience Matter. Google's continuing mission is to deliver the best search results possible to its end users. So how can a search engine like Google differentiate between a company that is brand new (and might be a...

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SEO Tip #7. Naming Your Images for SEO Sucess

eLearning Series by Jeff Finkelstein 7. Naming Your Images for SEO Success Even though search engines can't read words inside graphics, they do use the name of the file and other contextual information to increase your rankings. One of the biggest missed opportunities...

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SEO Tip #5. Why Sitemaps Are Baby Food For Search Engines

eLearning Series by Jeff Finkelstein 5. Why Sitemaps are Baby Food For Search Engines Just a few years ago, the philosophy about sitemaps went something like this: If your customers need to use a sitemap to find their way around your website, you haven't done your job...

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SEO Tip #4. What does a search engine look for?

eLearning Series by Jeff Finkelstein 4. What does a search engine look for? At the end of the day, a search engine is in business to help you find the most relevant results possible when you conduct a search. Search engines make their money by selling relevant...

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SEO Tip #3. Title Tags & Why They Matter

eLearning Series by Jeff Finkelstein 3. Title Tags & Why They Matter   When you search in Google, the search results on the next page each start with a blue underlined link. Here's an example: What displays in this blue link is usually what is contained in...

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SEO Tip #1. Local Search Engine Advertising

eLearning Series by Jeff Finkelstein 1. Local Search Engine Advertising For businesses that serve specific geographic regions (i.e. Denver, Colorado), you can create search engine ads in Google and Yahoo that only appear to people in your area. How does this work? A...

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Since 2002, we've completed more than 12,600 successful projects for our customers.

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