by Alisa Carscaden | May 30, 2014 | Blog, Digital Marketing, Social Media
Many businesses are noticing that their Facebook pages are reaching less and less people compared to before. In fact, many businesses are protesting and even shutting down their Facebook pages. Eat24 wrote a breakup letter to Facebook on March 27th and shut down its...
by Alisa Carscaden | May 29, 2014 | Blog, Photography
Yesterday, I went into my older daughter’s fourth grade class to teach how most images that kids see online and on the cover of magazines are not real – they’re manipulated. The class was studying body image, and how comparing themselves to images of...
by Alisa Carscaden | May 29, 2014 | Blog, Magento Case Studies, Magento How-To Tutorials
One of the big themes from the Magento Imagine show was personalization. (And beyond just mail-merging in your name). The idea is to personalize a site, based on information you have from a user, so that their user experience is not like everyone else’s....
by Alisa Carscaden | May 20, 2014 | Blog, Magento Case Studies
It was so wonderful to see so many people at Magento Imagine 2014 conference in Las Vegas last week. You might have seen me walking around with a camera during the conference; I’ve put together a summary of what I learned at the conference, using photos...
by Alisa Carscaden | May 12, 2014 | Blog, Digital Marketing, Marketing Content Creation
As content marketing is quickly evolving and shaping due to Google standards and real people standards, the ability to churn out high-quality content that caters to the limited time and the desire for more in-depth information can be difficult. However, dedicating a...
by Alisa Carscaden | May 7, 2014 | Blog
The internet is so interwoven with our daily lives that it’s hard to imagine life without it. It’s increased connectivity, there’s global access and education, and less ignorance about the world. However, the internet is just over 50 years old and it’s revolutionized...
