Great statistics on Conversion Ratios
Seth Godin has a great blog posting on conversion ratios in his post...
Simmy Haber – quoted about Eco-Friendly Nuptials for her business in Boulder, Colorado
Friend of Customer Paradigm, Simmy Haber was just quoted in The Forward about her business in Boulder, Colorado:In Boulder, Colorado, artist and quilt maker Simmy Haber, has used repurposed silk and an organic cotton and bamboo blend to create a more sustainable...
Radio Show that featured me about ipad development is now posted online
Just in case you missed the live version, the radio show that featured me for a 1 hour special on iPad development and trends has been posted here:http://psiphonconsulting.com/internetbusinessstrategies/2010/06/17/marketing-to-the-new-media-iphones-and-ipads/
I know I search a lot… but Google didn't think I was human
I know I tend to use Google to search a lot, but I saw this screen for the first time today. Sounds like I needed to prove that I was human to Google. Very strange.I did copy-paste a link into Google:...
Saul Schottenstein Foundation B Site Launches
We're so happy that we could help design and launch the Website for the Saul Schottenstein Foundation B: http://www.saulschottensteinfoundationb.org/
New site launched today, West Rail
After many months of hard effort, we've launched the West Rail site:http://www.westrail.net/Strategically located in Colorado Springs, CO, WestRail is well positioned to serve our North American railroad and freight car repair shop customers from our new 18,000 sq....
American Express Open forum 7 Genuine Ways to Generate Click-Throughs
I was just mentioned on American Express Open forum in an article, 7 Genuine Ways to Generate Click-Throughs:http://www.openforum.com/idea-hub/topics/technology/article/7-genuine-ways-to-generate-click-throughs-julie-rains A quick preview: 1. Contain one main message...
Case Study: CPC Lead Generation for Energy Investment Company
eLearning Series by Jeff Finkelstein The Background: Right now, with the BP Oil Spill disaster in the Gulf of Mexico, there's intense interest in alternative energy, and preventing future disasters from happening. Like it or not, the world is addicted to fossil fuels....
We just created a new website helping people affected with the Oil Spill Cleanup:
We just created a new website helping people affected with the Oil Spill Cleanup:Here's content from the site: If you have suffered property damage or loss of income as a result of the recent oil spill in the Gulf of Mexico, you may be entitled to compensation. We can...
Equal Pay is the Law Blog Posting
Interesting new blog posting about Equal Pay is the Law:http://www.fdazar.com/blog/?p=94
Nielson Report: Online Ads More Effective Than Traditional TV:
Nielson Report: Online Ads More Effective Than Traditional TV:In a recent report by Dave Kaplan, Nielsen’s senior VP of product leadership, and Beth Uyenco, director of global research at Microsoft, they found that online ads are actually more effective than...
Why mobile phone will not support Flash….
Here's Steve Jobs thoughts on why mobile phones will not support Flash. It sure would be nice to see some sort of compromise to allow us to view Flash though...
This is one of the best unsubscribe links ever!
For all of the people interested in helping keep your unsubscribe rate low, this is one of the best unsubscribe links ever! http://www.groupon.com/denver/unsubscribed
SEO Tip #12. Measure & Track Your SEO Efforts
eLearning Series by Jeff Finkelstein 12. Measure & Track Your SEO Efforts How do you know if your search engine optimization is working? The quick answer is this: You need to measure and track how people come to your site. If someone makes a purchase from the...
SEO Tip #11. Avoid Industry Jargon
eLearning Series by Jeff Finkelstein 11. Avoid Industry Jargon. One of our clients, NewStripe, makes machines which paint the lines on football and baseball fields. Within the industry, the machines are known as wet line markers (or dry line markers). But customers...
SEO Tip #9. Reverse Archeology
eLearning Series by Jeff Finkelstein 9. Reverse Archaeology Archeology, of course, is the systematic method to uncover artifacts from the past that have been buried or forgotten. One of our more famous clients is an archeologist who has been labeled a "real life...
SEO Tip #8. Age & Experience Matter
eLearning Series by Jeff Finkelstein 8. Age & Experience Matter. Google's continuing mission is to deliver the best search results possible to its end users. So how can a search engine like Google differentiate between a company that is brand new (and might be a...
SEO Tip #7. Naming Your Images for SEO Sucess
eLearning Series by Jeff Finkelstein 7. Naming Your Images for SEO Success Even though search engines can't read words inside graphics, they do use the name of the file and other contextual information to increase your rankings. One of the biggest missed opportunities...
SEO Tip #5. Why Sitemaps Are Baby Food For Search Engines
eLearning Series by Jeff Finkelstein 5. Why Sitemaps are Baby Food For Search Engines Just a few years ago, the philosophy about sitemaps went something like this: If your customers need to use a sitemap to find their way around your website, you haven't done your job...
SEO Tip #4. What does a search engine look for?
eLearning Series by Jeff Finkelstein 4. What does a search engine look for? At the end of the day, a search engine is in business to help you find the most relevant results possible when you conduct a search. Search engines make their money by selling relevant...
SEO Tip #3. Title Tags & Why They Matter
eLearning Series by Jeff Finkelstein 3. Title Tags & Why They Matter When you search in Google, the search results on the next page each start with a blue underlined link. Here's an example: What displays in this blue link is usually what is contained in...
SEO Tip #2. Don't Confuse The Search Engines With Graphics
eLearning Series by Jeff Finkelstein 2. Don't Confuse The Search Engines With Graphics Search engines are really good at reading text. But they're very easily confused. And if Google gets confused when it crawls through your site, you won't rank very high in...
How to add a Facebook Like Button to your website (easily):
How to add a Facebook Like Button to your website (easily):http://developers.facebook.com/docs/reference/plugins/like
SEO Tip #1. Local Search Engine Advertising
eLearning Series by Jeff Finkelstein 1. Local Search Engine Advertising For businesses that serve specific geographic regions (i.e. Denver, Colorado), you can create search engine ads in Google and Yahoo that only appear to people in your area. How does this work? A...
God in the Wilderness is going to its third printing!
God in the Wilderness - Going to it's 3rd printing! Rabbi Jamie Korngold, the Adventure Rabbi's first book, God in the Wilderness (Doubleday, 2008), is going to its third printing! Take a look at their website for more information: http://www.GodIntheWilderness.com/...
iPad Review: How to Use an iPad for a Business Meeting
Using an iPad in a Business Meeting: Tips & Tricks eLearning Series by Jeff Finkelstein 888.772.0777 303.499.9318 In the two weeks since I've purchased, tested and reviewed an iPad, I've picked up a few tricks and techniques to best use the iPad for business...
Search Marketing & Optimization for Biz Solux
Search Marketing & Optimization by the Biz Solux Group Need More Customers? We Can Help. 888.772.0777 303.499.9318 Acquire New Customers. Affordably. Get Started. Call 303.473.4400 Today! Our Proven Six Step Process Search Engine Optimization & Search...
Secrets of the iPad biggest selling launch ever
Seth Godin just wrote a great article about how Apple sold $150 million worth of iPads on the first day. How did they do it? Here's a link to the...
USA Today Article About Adventure Rabbi: God is found in the wilderness for Passover, Holy Week
Our Client, Rabbi Jamie Korngold, will be featured in tomorrow's print version of the USA Today newspaper.It was just published on their website, so here's a sneak peak:USA Today Article About Adventure Rabbi: God is found in the wilderness for Passover, Holy Week
8 Ways To Drive Targeted Traffic #3: Host A Contest (Acquire + Retain)
eLearning Series by Jeff Finkelstein This week's tip - Hosting a Contest - can create excitement and increase traffic to your website. (And as part of this tip, we have a small fun contest of our own). Read more below >> (Note: this contest expired in March...
8 Ways To Drive Targeted Traffic #4: Cost Per Click Advertising (Acquire)
eLearning Series by Jeff Finkelstein We're digging ourselves out of a huge snowstorm here in Boulder, Colorado. The main road into Boulder (US 36) was closed for most of Thursday, and we had about 15" of heavy snow. Crazy stuff! Congratulations to Susan R. who won...
8 Ways To Drive Targeted Traffic #5: Email Messaging (Retain)
eLearning Series by Jeff Finkelstein While the media loves to focus on the latest and greatest newfangled technology (i.e. Twitter), the reality is that the newest flavor-of-the-month technology doesn't always perform as well as many of the tried and true methods. Tip...