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Customer Paradigm animated logo for dark backgrounds The words remain static while the left symbol draws in with CSS strokes, spins once, and quickly fades out and in before looping.

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Photos of Sea Turtles and Sunsets in Hawaii

Enjoy these photos from a recent trip to Hawaii. Most were taken with the Canon 5D Mark III, but I was also testing out a Fuji underwater camera as well, so anything close to the water was captured with that smaller camera. Need A Photographer? Call Jeff...

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July 4th Fireworks Photos in Boulder, CO

Enjoy these photos from July 4th here in Boulder, Colorado. We were on a field just south of Folsom Field at CU. All of these were taken with a Canon 5D Mark III, using a tripod and external shutter release with a 17-40 mm f/4.0 lens. Exposures ranged from 1-6...

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Review: CustomerParadigm.com

CustomerParadigm.com Review Reviewed by Briana Johnson on June 7, 2016. Summary: "Hey Jeff! Alisa has been absolutely FANTASTIC! Her communication, organization and work for us has been excellent. We are so very pleased with the work you all have done so far and we...

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Customer Paradigm Review: Finally Pure

Customer Paradigm Review Reviewed by Nancy T on June 2, 2016. Summary: "We are so happy we found your company. So professional, clear and easy for us non-techy people to understand, and absolutely no stress for us as we know we are in good hands. I am sure that there...

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Memorial Day Boulder CO Photos

  Here are a few images from Memorial Day here in Boulder, Colorado, taken of US service members jumping out of an airplane and landing in the stadium. All were taken with a Canon 5D Mark III and a 400 mm f/5.6 lens, handheld. Need A Photographer? Call Jeff...

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Mercury Transit of the Sun

In case you didn't wake up yesterday and point a big camera lens directly at the sun, I went outside and captured Mercury transiting across the Sun: That little dot that looks like a spot is the planet Mercury. (That said, the sun is 93 million miles from here.) About...

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Bear on our street in Boulder, Colorado

This evening, a few houses up from ours here in south Boulder, there was a bear hanging out in a neighbor's tree. I grabbed a camera and took a few images before the sun set. Enjoy! Tech specs: these were taken with a Canon 5D Mark III, using a 300 mm f/4 lens with 2x...

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Happy Client Message

We had a client who had a site with issues... Our team was able to get it fixed quickly for them. Here's a screenshot of her thank you email...

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Magento Imagine 2016 Recap

Last week I was at my fifth Magento Imagine conference, and as I've done for the past five years, I'm doing a recap of my experience there, inducing what's new, what's the same, and what to expect for the year to come. The big elements from the event...

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Customer Paradigm launches new thermo-responsive design

Customer Paradigm today launched a new thermo-responsive site. Instead of just responding to the type of device (i.e. mobile, tablet and desktop), we've added a new dimension of responsivenes to our site: temperature. During initial testing, we found a 42%...

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A few staff headshots from today

Here are a few Customer Paradigm staff photos we took earlier today in our studio. Some are retakes, and others are newer to the team. Enjoy! All were taken with a Canon 5D Mark III with an 85 mm lens at f/14, ISO 100. I used a black backdrop, and two Einstein 640s...

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Photography Image Backup – Workflow

Today is Pi day - 3.14. Our team is celebrating with a lot of fun pies at the office. I've recently had a few people ask me about backup strategies when it comes to photography; I had someone who accidentally erased images during a photoshoot and couldn't get them...

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Do you know if your site is *really* backed up?

I'm a bit paranoid about backing up data. Last week, a story made the news about a hospital that was attacked by ransomware, and how they had to pay $17,500 to unscramble patient records and other data. A better backup strategy might have helped. (The hospital did...

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How do CDN (Content Delivery Networks) affect Site speed?

I've been asked this question four times this week by different clients.  So I wanted to respond and post an answer here as well.  Most of our clients who are concerned with site speed are usually Magento merchants who want fast sites.  But this also works for a...

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Two New Magento 2.0 Extensions

I hope your February is off to a good start! We've recently released two new Magento 2.0 modules into the marketplace, and are having great feedback. The first one is Custom Maintenance Mode extension, that allows a store owner to be able to put their store into a...

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Powder Skiing at Copper Mountain

Here's a few images from earlier today at Copper Mountain, Colorado - skiing in 9" of fresh powder. I normally ski with my Canon 5D Mark III camera, but I wanted to travel light today, so I brought my Fuji X100T camera (with a fixed 35 mm equivalent lens). These...

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Product Photography: Airplane Hardware

These are a few product photos that I did last week in the studio for one of our clients.The photos are of a wireless router that is used in commercial airplanes - that's why the system is built out of metal. I took them on a white seamless backdrop at the office here...

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Customer Paradigm Reviews – Responsive Web Design

Customer Paradigm Review Reviewed by Rachel B. on Jan 21, 2016. Summary: "Guys, FYI, we are SO happy with the site – it’s truly been a gamechanger for us." Type of Project: WordPress Design & Development. View More >> Budgeted Hours: 325 Site: Biodesix Reviewed:...

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Customer Paradigm Reviews: Coffee Can Baking

Customer Paradigm Review Reviewed by Allen Borenstein on Jan 21, 2016. Summary: "I want to tell you that I am extremely pleased with the work that your company did on my website. Your people were always very knowledgeable and professional and they were very patient in...

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Bobcat vs. Mountain Lion vs. Lynx

Last weekend, we heard something on the back deck. My 8 year old thought it was a raccoon. Turns out, it was a bobcat. I was able to grab a full frame camera and 400 mm lens and capture a few shots of the cat on the back fence. I did have to shoot from about 150 feet...

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Review of Customer Paradigm: Magento Design and Support

Customer Paradigm Review Reviewed by Kory Lazar on Dec 10, 2015. Summary: "This is my first time working with Customer Paradigm and it was a great experience. Alisa always stayed in contact and let me know when things were finished and was very helpful along the way...

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Review of Customer Paradigm: Emergency Magento Support

Customer Paradigm Review Reviewed by Tina Sanford on Oct 10, 2015. Summary: "The entire team was extremely responsive and got us up and running quickly. I’m very happy with the results and the suggestions for upgrading and securing our site from further hacks. I would...

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