MAGENTO ARTICLES AND RESOURCES 
SEO for Ecommerce
Ecommerce websites require a lot of ongoing maintenance and SEO to function properly and keep customers interested. The biggest focus with ecommerce SEO is usability—everything revolves around it. If people can’t easily load your site and shop around, they’re going to...
Why is Amazon.com so Successful?
Amazon.com is named after the River, one of the largest rivers in the world, possibly as a goal to be one of the largest ecommerce stores in the world. The website started out in 1994 by Jeff Bezos as an online bookstore and within 2 months, saw sales rocketing up to...
How Pinterest Helps Businesses
If you have a business or a website that depends on customers stopping by to read a blog or buy something and you aren’t using Pinterest, it’s time to start taking advantage of what it has to offer. As of July 2013, Pinterest had a total of 70 million users. To...
What is Great Content? Tips for Writers
With much of SEO shifting to higher quality content and a move away from guest blogging, there is a need for content writers, webmasters, and marketers to understand what constitutes as great content and how to come up with great ideas. If you find yourself just...
We're 3D printing like crazy here at Customer Paradigm
Since Monday, when we received our new 3D Printer here at the office, we've been printing non-stop. Important things, like Rocketships and Horses and parts for cameras to start...
Magento Tutorial: How to Set Pricing in Magento
I hope you enjoyed last week's article about the six types of Magento products (Simple, Virtual, Downloadable, Configurable, Grouped and Bundled.) This week, I want to delve into how pricing works within Magento. Why? This is another area that can be complex, and not...
What is Duplicate Content?
Duplicate content are blocks of text content that are the same, or extremely similar, whether it’s on the same site or on a different domain. Google is not a fan of duplicate content because it lowers the user experience since the content is not unique and...
Tips to Increase Your Business’ Facebook Conversations
So your business has a Facebook page but is it losing out on customers? Many businesses are taking advantage of advertising on Facebook and why wouldn’t they? It’s free, you can talk directly to your target, and they can share your business with their friends as...
Customer Paradigm Review: WordPress Website Design
Customer Paradigm Review Reviewed by Katharine M. on March 5, 2014. Summary: "I am very satisfied with the project and its completion. The team was very helpful and was a pleasure to work with. Thanks, Katharine" Type of Project: WordPress Website Development Budgeted...
Magento Tutorial: The Six Different Types of Magento Products – Built In
One common theme I've heard from many of our Magento clients is that they don't always know all of the features their eCommerce site has - out of the box. Over the next several weeks, I'll start to explore key features inside Magento - both Community and Enterprise -...