MAGENTO ARTICLES AND RESOURCES 
This is the First Photo Ever Uploaded to the Internet
As a photographer who has uploaded tens of thousands of images a year to the Internet, I loved this story about the first photo ever uploaded to the Internet by Tim Berners-Lee and his team when they were building out the Web:...
Creating mp3 files for a website… from an iPhone
I needed to create a few audio mp3 files for a website, but needed to do it in a hurry. Instead of running home to get advanced audio equipment, I just used the voice recorder function on the iPhone 4S. After recording a file, I used the "Share" button to email the...
What Really Matters to Search Engines
Advanced Search Engine Optimization (SEO): What Really Matters to Search Engines eLearning Series by Jeff Finkelstein 888.772.0777 303.499.9318 It used to be enough to just have relevant text on your site, and get a few inbound links. These still matter. But other...
SEO Math: How to Determine How Much A Top Search Ranking Is Worth
Advanced Search Engine Optimization (SEO): SEO Math eLearning Series by Jeff Finkelstein 888.772.0777 303.499.9318 It's been several months since the last Customer Paradigm eLearning series. During this time, we've been nose-to-the-grindstone, developing new...
iPad Review: Why You Should Buy an iPad
iPad Review: Why You Should Buy an iPad eLearning Series by Jeff Finkelstein 888.772.0777 303.499.9318 Last week I purchased a new iPad (more on why, below), and everyone has been asking me for my thoughts. The summary: it's a great product, and one you should...
Sunset over Boulder, Colorado
After a huge rainstorm here in Boulder, Colorado, I went for a run.... but not before I snapped this image on my iPhone: Tech Details: iPhone, f/2.8, ISO 64, 4.28 mm, 1/180 second exposure, handheld.
5 Facebook Marketing Mistakes to Avoid
Many people know how to use Facebook and how to utilize it for their business. With so many opinions about the "5 Must do's on Facebook", or the way to "manage your Facebook account for business", how are you to know what really works and what doesn't work for your...
Critical Magento Security Update – Zend Vulnerability
There is an important security update for any company using Magento; this was posted yesterday (July 5, 2012) to Magento`s blog. Magento uses the Zend Platform; the vulnerability is in the Zend software. The Issue: The vulnerability potentially allows an attacker to...
Photo of last night's (almost) full moon in Boulder, Colorado
Here's a quick shot of last night's moon. The moon was pretty amazing, but hidden by the clouds... I was watching out the window, and it broke free of the clouds and I snapped this shot. Tech details: 800 mm, ISO 2,000, 1/800 second exposure, f/11.
3 Musts for your Pinterest Research
If you are using Pinterest for marketing, don't negate the need to perform research. Social Media can have the tendency to feel extremely informal and therefore feel a need to not perform formal research. Diligent research on all social streams is very important, I...