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Canon 580 EX II Flash

I just got the Canon 580 EX II Flash for my digital EOS camera, and it's amazing. I'm loving the built-in bounce reflector, and the fact that it will work with all of my lenses (including a 10-20 wide angle, Lensbaby 2.0 and 3.0 and telephoto lens) is amazing. It's...

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12 Strategies for Effective Email

Twelve Strategies for Effective Email By Jeff Finkelstein Most people do not send effective email messages. I know. I spend a lot of time analyzing email messages for our clients, and measuring and tracking their effectiveness. Whether you send large email newsletters...

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Email & Web Marketing Doesn't Work?

eLearning Series by Jeff Finkelstein During recent Rocky Mountain Direct Marketing Assoication events, I've noticed two common, interwoven trends discussed among members and attendees. One is a near-religious defense that paper-based direct marketing is not dead, and...

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